About ASCENT

Independent judgement. Direct accountability.

ASCENT Advisory is a specialist finance and strategic advisory practice based in Amman and serving clients across Jordan and the GCC.

Our purpose

Bring institutional discipline closer to the decision-maker.

ASCENT was established to give owners, boards, executives and public-sector leaders direct access to senior financial thinking without the layers and fixed structures of a large advisory firm.

We work on situations where reliable analysis and commercial judgement materially affect the outcome: performance deterioration, financing, investment, restructuring, transactions, feasibility and complex projects.

Our standard is simple: understand the actual position, make assumptions visible, distinguish evidence from judgement and produce work that can stand up to scrutiny.

Raed Hattar, Managing Principal of ASCENT Advisory

Managing Principal

Raed Hattar

Raed is a senior finance professional with more than 15 years of experience across corporate finance, FP&A, treasury, restructuring, real estate, hospitality, automotive, industrial development and strategic investment programmes. He holds the Financial Modeling & Valuation Analyst (FMVA®) certification.

Before establishing ASCENT, Raed served as Director of Finance at King Hussein Business Park and held senior finance leadership roles with Nobles Properties and other diversified private-sector groups. His work has included capital structuring, integrated planning, project and real-estate modelling, debt and liquidity management, board reporting, investment appraisal and support for complex public and private investments.

He holds a bachelor’s degree in Accounting and Finance from Al-Balqa Applied University and works directly with owners, boards and executive teams across Jordan and the GCC.

Corporate financeFinancial modelling & valuationRestructuringReal estate & project financeBoard decision supportJordan & GCC experience
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Engagement models

01

Defined project

A fixed scope, agreed outputs, delivery timetable and milestone-based fees for a specific decision or transaction.

02

Retained advisory

Ongoing access to senior finance support around an agreed agenda, cadence and capacity—not generic monthly reporting.

03

Owner & board support

Independent financial perspective for shareholders, boards and executives facing recurring strategic or capital decisions.

How we operate

01

Independence

Advice is shaped by the client’s objectives and the evidence—not by a financing product or predetermined outcome.

02

Clarity

We make assumptions, limitations, responsibilities and decision implications explicit.

03

Accountability

The senior adviser responsible for the recommendation remains engaged in the work.

04

Practicality

Recommendations are tested against cash, capacity, governance and execution reality.

Start a conversation

Bring us the decision—not a predefined scope.

We will help frame the issue, determine the evidence required and propose the right engagement structure.

Discuss your mandate ↗